The Activation Imperative: How to Build Brands and Business by Inspiring Action PDF (Adobe DRM) download by Laurence Minsky

The Activation Imperative: How to Build Brands and Business by Inspiring Action

Rowman & Littlefield Publishers
Publication date: December 2016
ISBN: 9781442257054
Digital Book format: PDF (Adobe DRM)

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In this actionable roadmap to improved marketing ROI, Rosen and Minsky show how businesses—from Fortune 500s to local entrepreneurs—can manage today’s complex and fragmented marketing landscape, respond to consumers’ new tech-enabled paths-to-purchase, and overcome behavioral barriers to more effectively and efficiently build brands and business.
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The Activation Imperative: How to Build Brands and Business by Inspiring Action PDF (Adobe DRM) download by Laurence Minsky
Rowman & Littlefield Publishers, December 2016
ISBN: 9781442257054
EAN:  9781442257054
PDF (Adobe DRM)
List Price: $23.50 eBook price: $20.99
The Activation Imperative: How to Build Brands and Business by Inspiring Action ePub (Adobe DRM) download by Laurence Minsky
Rowman & Littlefield Publishers, December 2016
ISBN: 9781442257054
EAN:  2370007671533
ePub (Adobe DRM)
List Price: $23.50 eBook price: $20.99
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