Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact ePub (Adobe DRM) download by Annette Simmons

Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact

Amacom
Publication date: May 2015
ISBN: 9780814449141
Digital Book format: ePub (Adobe DRM)

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Stories have tremendous power. They can persuade, promote empathy, and provoke action. Better than any other communication tool, stories explain who you are, what you want...and why it matters. In presentations, department meetings, over lunch-any place you make a case for new customers, more business, or your next big idea-you'll have greater impact if you have a compelling story to relate. Complete with examples, a proven storytelling process and techniques, innovative applications, and a new appendix on teaching storytelling, Whoever Tells the Best Story Wins hands you the tools you need to get your message across-and connect successfully with any audience.
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